Export guide

If you have had success in the New Zealand market your business may have the potential to succeed internationally. Find out more

How well you manage your finances will be an important factor in determining your success as an exporter. Find out more

Good market research will pay a large part in determining the success or failure of your export activities. Find out more

To compete effectively abroad you need to thoroughly research and understand your overseas competitors and their products. Find out more

To give your overseas venture the best chance of success you need to research and develop an export business plan. Find out more

Exporting brings unique risks, but planning and forethought can help you mitigate most before they become a problem. Find out more

Marketing overseas requires familiarity with the culture of a new market, and most likely new approaches and tactics. Find out more

Selling is a vital skill whether you are selling domestically or overseas. However, when exporting you may be limited to brief visits to an overseas country. Find out more

There are a variety of ways to enter an overseas market and your strategy may require you to use more than one. Find out more

Exporting for most companies, with the exception of service providers and certain ICT companies, involves the cost-effective movement of goods across borders, usually over long distances. Find out more

Working overseas will bring with it some cultural challenges. New language, customs and ways of doing business are things you will need to consider before you enter a new country. Find out more

Corporate social responsibility (CSR) refers to an organisation's commitment to operating in an ethical way that takes into account profit, and people and planet. Find out more

There are a number of international treaties and negotiations that may affect your exporting activities. Find out more

Intellectual property (IP) can be a vital asset for your business and may provide you with a distinct advantage over your competitors. It is important to make every effort to protect your intellectual property assets from misuse. Find out more

The export guide explains the most important aspects of developing your export capabilities, from researching new markets to working with agents and distributors. Find out more