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The export guide explains the most important aspects of developing your export capabilities, from researching new markets to working with agents and distributors.
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If you have had success in the New Zealand market your business may have the potential to succeed internationally.
How well you manage your finances will be an important factor in determining your success as an exporter.
Good market research will pay a large part in determining the success or failure of your export activities.
To compete effectively abroad you need to thoroughly research and understand your overseas competitors and their products.
To give your overseas venture the best chance of success you need to research and develop an export business plan.
Exporting brings unique risks, but planning and forethought can help you mitigate most before they become a problem.
Marketing overseas requires familiarity with the culture of a new market, and most likely new approaches and tactics.
Selling is a vital skill whether you are selling domestically or overseas. However, when exporting you may be limited to brief visits to an overseas country.
There are a variety of ways to enter an overseas market and your strategy may require you to use more than one. Choosing the right approach requires research and will depend on the country you wish to enter and your product or service.
Intellectual property (IP) can be a vital asset for your business. It is important to make every effort to protect your intellectual property assets from misuse.
Exporting for most companies, with the exception of service providers and certain ICT companies, involves the cost-effective movement of goods across borders, usually over long distances.
Working overseas will bring with it some cultural challenges. New language, customs and ways of doing business are things you will need to consider before you enter a new country.
There are a number of international treaties and negotiations that may affect your exporting activities.
Corporate social responsibility (CSR) refers to an organisation's commitment to operating in an ethical way that takes into account profit, and people and planet.
This Toolkit provides a set of resources to guide businesses through the process of identifying and securing offshore tendering opportunities.
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Find detailed information about doing business in key markets, including country information and market research.
Read about targeted services to connect businesses with opportunities and networks in overseas markets.