Citing data from London based research firm Business Monitor International (BMI), the Vietnam Business News said that revenue for the sector was also expected to increase by 16 percent each year.
Data from BMI showed that beer consumption made up 98 per cent of alcoholic drink sales in 2008, with sales of soft drinks forecast to rise by 37 percent in 2010.
“Despite the slowdown in investments on the back of the global financial crisis, the Vietnamese drinks sector continues to attract investments from international players,” BMI said in the report.
In November 2009, Carlsberg announced plans to acquire a remaining 50 per cent stake in Central Vietnam’s Hue Brewery and increased its stake in the Hanoi Beer-Alcohol-Beverage Company (Habeco) from 16 per cent to 30 per cent.
“Given the vast potential of the local market, it is easy to see why (there is interest in the drinks sector). Vietnam is considered to be one the world’s highest-potential beermarkets, with growth fuelled by economic expansion and a growing tourism sector,” BMI said.
Source: Vietnam Business News
