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Mexico country brief

Mexico has the world’s eleventh largest population of 113 million people. As an emerging economy with considerable natural resources and a growing middle class, Mexico provides much opportunity for New Zealand trade and investment.

Due to its free trade agreement with the United States, the Mexican economy is heavily influenced by the highs and lows of the American economy. Mexico is currently looking for opportunities to trade with other countries to reduce its dependence on the United States, which currently buys 80 percent of their exports.

Mexico is consistently a major recipient of Foreign Direct Investment (FDI), even amongst the emerging economies of the world. In 2010, FDI into Mexico was US$17.7 billion.

Mexico was New Zealand’s 24th largest export market in 2010. The top exports were dairy, albumin and meat. Dairy products accounted for 62 percent of New Zealand’s exports to Mexico.

 

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 Opportunities

    • Agribusiness: Agriculture producers in Mexico are open to new and innovative processes and products. There are opportunities for New Zealand companies in areas such as modern agricultural machinery, efficient technologies and animal feed.
    • Food and Beverage: Domestic competition in Mexico’s food and beverage industry is increasing due to producers developing their products to better suit modern consumers. Local producers that require ingredients for food processing is an area of opportunity for New Zealand companies.
    • Information and Communications Technology (ICT): Mexico’s ICT industry is becoming service centric and has promising potential for growth. The Mexican government has been increasing its spending on ICT projects related to e-government; health; education; highways; safety and security; and energy and environment
    • Infrastructure: Mexico’s infrastructure is an area that the Mexican government is focusing on developing through its National Infrastructure Plan (NIP). Areas that New Zealand companies can be involved with include airports, roads and ports.
    • Aerospace: The aerospace industry in Mexico doubled in size during the period 2004 – 2010. Segments that are forecasted to rise include maintenance, repair and operations companies (MROs), design, engineering and research.
    • Consumer/Retail Products: Mexico has a large population with ideal demographics for the retail industry. Additionally, trends such as urbanisation and a rising level of income are also encouraging consumer spending. The Mexican market offers particular growth potential in digital product groups such as computers, digital cameras and LCD TVs.

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