Japan is among New Zealand’s largest export markets and holds significant potential for growth in business with New Zealand companies.
In this section, you will find a country brief with an economic overview and highlighted business opportunities, and market research for New Zealand companies interested in doing business in Japan.
Japan country brief
Japan is the world’s second largest economy, a dominant economic force in Asia, the world’s largest net importer of foodstuffs and New Zealand’s third largest export market.
New Zealand exports are becoming increasingly diversified, extending beyond traditional agricultural products to education services, software and manufactured goods.