Websites in Indonesia are not always up to date and information is not always available in English.
Other research challenges include:
- geographical and cultural complexity
- size and regional variations
- the speed with which the market evolves
- rapidly changing rules, regulations and focus of enforcement authorities
- the obscurity of consumer information and regulations
- poor public information to help understanding of processes and rules
- lack of public data bases
- uneven roll out of compliance with, and enforcement of, World Trade Organisation rules.
Trying to interpret in New Zealand what information is publicly available will almost inevitably lead to wrong conclusions. You need to visit the market, preferably a number of times to confirm your research.
Emails, skype and tele-conferencing are gaining in popularity, however, things often don’t move until the New Zealand company is physically in the market.
Speaking to Indonesian importers can help to avoid many mistakes as Indonesian regulations, particularly those related to food, are often unclear, confusing and regularly change.
Some useful websites
Get general advice on how to identify and research your target market in the Export guide.
