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Are you ready to export?

Take this quick export assessment to help gauge your export readiness. For each question, select the best answer that represents your business.

Remember that this is only a guide, and a low score shouldn’t discourage you – it may just mean you need to work on your export skills a bit more.

This guide will help you to clearly identify export or capability issues and move you towards the next stage of your export planning.

To find out your export readiness, just answer the following 11 questions.

1.Your company already has a product or service available for export

2.The product is selling in the New Zealand market

3.You are selling product in more than one of the three main centres (Auckland, Wellington, Christchurch)

4.You have already achieved export sales for your product/service

5.You will be able to increase production by

6.Significant finance is required for export marketing and product development. You will finance your export development by

7.In your business plan you have budgeted for export market development costs, e.g. market research, visits to the market, samples, brochures, website development etc.

8.Describe the management of your company

9.Promotional materials such as product brochures or videos are available

10.The company has calculated FOB (free on board) and CIF (cost, insurance, freight) prices for export products

11.The company has undertaken research into overseas markets

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