New Zealand Success

One of New Zealand Trade and Enterprise’s objectives is to encourage New Zealanders to have a positive attitude toward business success. We need to value the pursuit of knowledge, encourage risk taking and embrace creativity.

Why? Because a culture that supports entrepreneurial activity and business growth plays a vital role in a country’s economic development. The government can't make entrepreneurs – we work in partnership with business, tertiary institutions and the private sector to develop attitudes that celebrate and support entrepreneurship. 

• International Perception Research looks at how other countries perceive New Zealand business culture and values.
• Our Enterprise Culture and Skills Activities Fund supports activities that positively encourage entrepreneurial activity and business success, especially among young people.
• The Export Awards recognise outstanding export achievement and business excellence across industry sectors. 
• New Zealand New Thinking is an international marketing programme for New Zealand business.
• The World Class New Zealand programme facilitates the strategic engagement of world-class experts in areas critical to the growth of New Zealand’s priority sectors.
• Events Support assists the events industry in New Zealand.