Key stories in this issue cover the New Zealand business OE; the new brand for New Zealand; location advantages of certain cities; the new approach from Government to the New Zealand music industry; 2004 Export Awards; Governments' role in fostering economic growth and preparing to approach overseas markets.
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At a personal level, an Overseas Experience is a New Zealand tradition. But at a company level, a surprising number of Kiwis are reluctant to venture offshore. Diana Burns investigates why we have so few successful exporters and what needs to change.
Christopher Ryan explores the headwork behind a new national brand for New Zealand.
Frances Martin compares the location advantages of LA and Miami, and Hong Kong and Shanghai, when trading in the US and China.
The toughness of the global music industry has seen many New Zealand artists falter when they step out onto the world stage. Now a new supportive approach has been recommended to government writes Christopher Ryan.
This year’s export glitterati celebrated their achievements in Auckland on July 23. Anamika Vasil reports.
BERL senior economist Dr Ganesh Nana explores the concept of capital and examines the role of government in fostering economic growth.
Many New Zealand companies could approach overseas markets with better preparation. Sharon Cuzens reports on company experiences in the US, UK and Korea.
Index for issues 1-27, a-h (PDF, 1,654 KB)
Index for issues 1-27, i-q (PDF, 1,185 KB)
Index for issues 1-27, r-z (PDF, 967 KB)
Congratulations to the IBEX group of companies.
The 2007 DHL Supreme Exporter of the Year
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