bright issue 26: January / February 2008

Key stories in this issue include the relationship between New Zealand tourism and sustainability; oil and gas exploration in Southland; Wellington’s café culture in China; trans- Tasman biotech collaborations; landing on your feet in San Francisco; selling direct to overseas consumers; a business model for entry into India; and briefs on successful exporters.

Contents page (PDF, 285KB)

In brief (PDF, 1,223KB)

• A foundation for international achievement
• Note to readers: editorial changes
• Rugged aircraft join UN fleet
• Access system flying high
• When speed really counts
• Karapiro’s carbon footprint
• Plumbing value to change industry
• Market snapshot: Environmental products and technologies in the US

Cover story

Tourism's triple bottom-line (PDF, 1,921KB)

Melanie Cooper explores how profitability is interconnected with sustainability.

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Departments

Innovation nation (PDF, 2,163KB)

New initiatives require New Thinking
Ed Bernacki sets out a way of thinking for planning new initiatives.

The bottom line (PDF, 672KB)

A mid-term report card
Dr Ganesh Nana makes an assessment of New Zealand’s investment performance over the last 10 years.

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Other Features

Another Taranaki down south? (PDF, 899KB)

Oil and gas exploration is underway in the Great South Basin. Kim Griggs writes how Southland is preparing for a possible discovery, which some have estimated could be on the scale of another North Sea oil field.

Exporting Wellington’s café culture to China (PDF, 807KB)

Diana Burns chronicles the adventures of Fidel’s Café in China’s capital.

Australia-New Zealand biotech collaborations (PDF, 536KB)

Chris Wilson profiles two New Zealand companies that are finding trans-Tasman collaborations give access to world-class facilities, international connections and more resources.

Californian connections (PDF, 1,161KB)

Bette Flagler explores how to land on your feet in one of the world’s largest economies, without breaking your budget.

Selling direct to overseas consumers (PDF, 1,160KB)

Kris Herbert interviews company leaders who have decided to explore other options rather than engage a wholesaler overseas.

Friends in India (PDF, 880KB)

Ruth Le Pla writes how one man’s admiration for New Zealand innovation has helped forge a new business model for others to emulate.