Brand Partnership Programme

Become a Brand Partner

New Zealand Trade and Enterprise (NZTE)’s Brand Partnership programme allows the licensed use of the Fern Mark by exporting companies on their products and/or generic marketing collateral for promotional purposes in selected international markets.

The two-year programme is run under the auspices of the New Zealand Way, a company jointly owned by NZTE and Tourism New Zealand and the assessment process is managed by Qualmark.

Frequently Asked Questions  

Qualmark

NZTE has engaged Qualmark to conduct and manage the assessment process. Qualmark is known in New Zealand for managing the quality assurance system on behalf of Tourism New Zealand. The appointment of this independent organisation lends credibility and consistency to our assessment process.

How to apply

For further information call NZTE on 0800 555 888, talk to your NZTE client manager or send us an email info@nzte.govt.nz with the subject Brand Partnership.