Niki Pedder

  • Beachhead Advisor, New Zealand

Niki’s mission is to help New Zealand designers scale and succeed offshore. She works with apparel businesses to overcome the many growth challenges faced in brand development and supply, by using her extensive international fashion development experience and contact base.

Niki’s formative years in the fashion industry were spent at Verge in New Zealand followed by the Canadian lifestyle sector. She has spent the last twelve years driving international growth for emerging designers in Europe and Asia Pacific, including Grana, a fast growth e-commerce start-up in Hong Kong, where Niki worked as Head of Product.

Combining commercial and creative skills, Niki’s experience in fashion is underpinned by extensive technical knowledge, garnered by working across all market levels - from fast fashion to couture and established industry giants to fast growth e-commerce start-ups. She has developed highly effective costing and supplier negotiation skills during her time in the industry, significantly growing revenue and reputation for the brands she has helped to establish.

Niki is known for her ability to bring a future vision to life for brands, using her intricate knowledge of the many details required to develop and implement a fool proof business plan, incorporating the full spectrum of the value chain within the fashion industry.

As a recent returnee, Niki’s wealth of knowledge in growing fashion brands across Europe, Asia and Australasia enables her to provide valuable leadership in the industry, back here in New Zealand.

Advisory areas

Business strategy, business transformation, organisation design, product and buying, sourcing and supply chain.

Sector experience

Fashion / Apparel


Niki has experience working in the UK, Sweden, The Netherlands, Hong Kong, Australia and New Zealand as well as experience in markets across Europe, Asia and the US.


Read more about Niki on LinkedIn