New Zealand launches new global investment drive ‘Do Good, Do Well’

'Do Good, Do Well' is a new global investment drive from Invest New Zealand that highlights the importance of sustainable, inclusive, and innovative business as the key to driving economic growth.

NZTE
NZTE
19 Sept 20222 min
News, NZ Investment opportunities

Invest New Zealand, part of New Zealand Trade & Enterprise, has unveiled a new global investment drive called 'Do Good, Do Well' which aims to attract a new generation of investors and investments into New Zealand.

New Zealand has fostered a sustainable, inclusive, and innovative business culture which has subsequently created an environment that delivers both societal and financial benefits.

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Good values sit at the heart of how we do business and this has become a competitive advantage for us. By investing in good, we're showing the world what's possible.

For many years, New Zealand has boasted some enviable world-leading statistics around its values-based business culture including the fact it is first in the world for corruption sustainability, first for macroeconomic stability and aims to have 90% renewable energy by 2025 with net carbon zero emissions by 2050.

The strength of a values-based approach is growing amongst the international business community, with an international study from Deloitte citing societal impact as the top factor when leaders evaluated annual performance. 34% of businesses believe societal impact is the most important indicator of success, more so than customer satisfaction, financial performance, or employee retention.

New Zealand Minister for Economic Development, Stuart Nash, unveiled the new initiative at an investor migrant event in New York where he stated:

"New Zealand doesn't just aspire to be the best in the world, but we also want to be the best for the world. This new investment drive from Invest New Zealand highlights the importance of sustainable, inclusive, and innovative business as the key to driving economic growth."

The insight is further supported by research that shows that serving the interests of planet and people doesn't have to be at odds with profit. More than 75% of executives and investors believe environmental, social, and governance initiatives create corporate value long term. Now more than ever, businesses are aware that in order to protect their own financial interests, they must protect others.

There are hundreds of sustainable and innovative investment opportunities in New Zealand, including the likes of Dawn Aerospace which are pioneering sustainable space travel, WoolAid which is reducing waste through merino wool bandages, and Xero which is championing workplace wellbeing through cloud-based computing software.

Dylan Lawrence, General Manager of NZTE's Investment team, added: "New Zealand is renowned around the world for having a strong sense of environmental and social justice, and in recent years, that is becoming more and more appealing to global businesses as they keep up with changing consumer and societal demands.

"Regardless of whether it is Cogo, a digital tool that empowers individuals and businesses worldwide to measure, reduce and offset their impact on the climate, or Kono which is an artisan food producer contributing to the thriving $70 billion indigenous Māori economy, we are proving time and time again that purpose and profit can go hand-in-hand."

The new investment drive will run in major international markets including the United States, United Kingdom, and Germany to attract productive, inclusive, and sustainable investment opportunities that drive economic benefit for the good of New Zealand.

The information provided in the Invest New Zealand Do Good, Do Well campaign is general information only regarding companies featured and is not intended to constitute financial advice.

NZTE does not offer any opinion or recommendation regarding a particular company or its products. Nor is it intended to promote by any means, the acquisition or disposal of any financial product.

Any examples of businesses featured in the campaign or on this website do not constitute an endorsement of those businesses by NZTE.

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