On the Road to Expo 2020 Dubai

Realise business potential in the Gulf 

Dubai is one of the world’s largest international travel hubs, and more than 15 million people are expected to visit over six months during Expo 2020 Dubai. For businesses looking to enter or grow their presence in the region, there’s never been a better time to accelerate your business opportunities. 

To leverage this global event, New Zealand Trade and Enterprise (NZTE) has created a programme of activities in the lead-up to, and during, Expo 2020 to help businesses navigate and take advantage of the commercial potential on offer. Participating companies will be able to network with key international contacts, increase market knowledge, and leverage the power of NZ Inc agency partnerships. 

NZTE will run a series of activities for businesses across a range of sectors. These sectors are: 

  • Food and beverage 
  • Specialised manufacturing (including food and beverage production) 
  • Technology  

To find out more about each activity and how it might benefit your business, check out the details on each event below, download the activity information sheet, or contact your NZTE customer manager. 

Then register your interest in one of the programme events. You’ll need to be an NZTE customer to participate, so if you’re not yet registered and are interested in participating, contact us to become a customer now.

Business leveraging programme

Official site of New Zealand at Expo 2020 Dubai
Cityscape view overlooking Dubai at night
India, Middle East and Asia insights

Prepare for doing business in this region with our library of market guides, videos and resources.

Discover the Middle East

OPEN FOR PARTICIPATION - For exporters who have been thinking about business opportunities in the Gulf region, Discover the Middle East includes a range of sector-based activities linked to major annual trade events in Dubai.

Gulfood Manufacturing

OPEN FOR PARTICIPATION - Gulfood Manufacturing is the Gulf region’s biggest food and beverage processing industry event, featuring suppliers from over 60 countries. Book today to build awareness and understanding of the market.


Gulfood is one of the world’s largest annual food and beverage trade exhibitions. It’s a must-attend event for connecting with buyers and influencers from South Asia, the Middle East, Africa and Europe. 

Other ways to get involved

Find out more about New Zealand’s presence at Expo 2020 Dubai, including our pavilion design, sponsorship and participation opportunities on the Official New Zealand at Expo 2020 site. 

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